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Platform Revolution (1/2) + [Module 3] Platform Strategy & Insight…
Platform Revolution (1/2) + [Module 3] Platform Strategy & Insight begins
Platform Revolution and Business Model Transformation
Platform
Eliminating Gatekeepers
Platform Model
Pipeline Business
Network Effects and Two-Sided Markets
Network Scaling and Quality Curation Governance
Mechanics of Network Scaling
Frictionless Entry
Definition: Quick, barrier-free user onboarding
Strategic Value: Replaces pipeline
gatekeepers for rapid scale
Boundary / Side Switching
Definition: Users shifting between producer
and consumer roles
Example: Airbnb guests becoming hosts / Uber riders becoming drivers
Quality Curation Governance
Negative Network Effects
Cause: Increased volume leads
to poor matches & clutter
Danger: Drives core users off the platform
Algorithmic Quality Curation
Definition: Software tools filtering
access & value units
Data-Driven Network Effects:
More users → More data → Sharper matches
Case Examples
Uber
Challenge: Managing rider wait times
vs. driver downtime
Solution: Real-time geographic matching
& dynamic pricing
OkCupid
Challenge: Overcrowding & unwanted messaging toward top users
Solution: Multi-tier attractiveness & interest matching algorithms
Chatroulette
Challenge: "Naked Hairy Men" problem
from lack of rules
Solution: Image-screening algorithms, user reporting, & registration
Core Platform Interactions and Three Key Design Functions
Industry Restructuring, Innovation, and Co-opetition Strategies
Architectural Expansion and Business Process Reconfiguration
Members
115212509 IBS M1 Ruby
114265520 BAITIA M1 KoKo
115265531 BAITIA M1 Kenneth
110251047 IPCM4 Angus
112251026 IPCM4 Natalia
113212016 IBS3 Tina
AI
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