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CHAPTER 8 LEADING THROUGH MOTIVATION - Coggle Diagram
CHAPTER 8
LEADING THROUGH
MOTIVATION
8.3 HERZBERG’S MOTIVATOR-HYGIENE THEORY
(HERZBERG’S TWO FACTOR THEORY)
Hygiene Factors
Presence removes dissatisfaction; does NOT create high motivation
Key Elements
Working conditions
Pay and security
Company policies
Supervisors
Interpersonal relationships
Area of Impact: Area of Dissatisfaction
Condition Dynamics:
Poor hygien => Dissatisfied
Good hygiene => Neutral / Not dissatisfied
Motivators (Job Satisfiers)
Focuses on high-level needs to actively drive performance
Area of Impact: Area of Satisfaction
Key Elements:
Achievement
Recognition
Responsibility
Work itself
Personal growth
Condition Dynamics
Absent => Neutral
Present =>Highly motivated & satisfied
