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Product 4: Instagram post - Coggle Diagram
Product 4: Instagram post
Form
Audiovisual
representations:
teenagers
looks serious/locked in
Different ethnic groups
holding basketball and doing something basketball related
Audience
Aimed for teenagers and young adults -
aimed also for instagram users
Written codes
Bold slogan and title alongside the jordan logo
campaign details text
visual codes
Casual sports wear
plain background that relates with jordan colours
various colours relating to jordan
eye level but involved the whole body so it can show off the jordans
Technical codes
edited on Photoshop
high resolution static image
full body shots
Content
Actor wearing jordans holding a basketball
standing up and doing some sort of basketball move
platform
Official jordan instagr
distrubtion
This product will be distrubted on Instagram so instagram users can scroll past it depending on there algorithm