Please enable JavaScript.
Coggle requires JavaScript to display documents.
Youtube advert - Coggle Diagram
Youtube advert
Platform
Youtube
Social media
Easy access
Form
Audiovisual
Youtube advert
Social media
Content
Powerade bottle
Models
Football
Narrative
Model drinking powerade
Football being played
Promotion of drink
Representations
Belief that nothing is impossible
Sporting achievements are always achievable
You can be like the any athlete you see on television
Audience
12-21
Younger generation
Product more popular among the younger generation and athletes especially footballers
Visual codes
Model(s) holding and drinking powerade
Model(s) playing football
Model(s) in sports clothing
Technical codes
Landscape
Front-on view as well as maybe some side on profiles and birds-eye
Model(s) central to frame most shots as well as powerade being central to most shots
Written codes
Slogan
Wording leading up to slogan throughout video
Font: Impact
Audio vidual codes
Most shots raw and gritty
Some editing with transitions mainly being produced within filming
Light and darker shots
Distribution
Youtube
Social media
Online