Please enable JavaScript.
Coggle requires JavaScript to display documents.
Design Criterion A (iv) - Mind Map Social-Media platform designed to …
Design Criterion A (iv) - Mind Map
Social-Media platform designed to
lift others up
1) Problem
Negative comments and trolling
Harmful online interactions
Popularity-based comparison
Teenagers frequently use social media
Need for more positive online relationships
2) Target Audience
Teenagers aged 13 - 18
Regular social-media users
Enjoy short-form videos
Want personalized content
Value privacy and social interaction
3) Existing Products Analysed
Instagram → social features, Reels, privacy
TikTok → personalized short-form feed
Pinterest → interests and recommendation control
BeReal → personal interactions and privacy
4) Proposed Solution
Social-media style interface
Positive interaction focus
Familiar entertainment features
Stronger user control and safety
5) Key Features
Personalized Feed
Positive Interaction System
Comments Designed for Positivity
Anti-Trolling System
Private Accounts
Appreciate Feature
User-Controlled Algorithm
Daily “Lift Someone Up” prompt
6) Navigation
Home
Explore
Create
Appreciate
Profile
7) Design Requirements
Clean and modern interface
Simple navigation
Positive visual language
Clear hierarchy
Teen-friendly communication
Privacy and safety controls
8) Global Context
Identities and relationships
Communities
Perspective
Resources
Digital interactions can influence relationships and communities