Please enable JavaScript.
Coggle requires JavaScript to display documents.
STRATEGIC MANAGEMENT - Coggle Diagram
STRATEGIC MANAGEMENT
what is strategy
set of goal-directed aciton
not just a statement or single tools
a good strategy
tesla example
a clear diagnosis
competitive challenge
external analysis
internal analysis
a guiding policy
set of coherent actions
superior performance
competitive advantage
competitive disadvantage
competitive parity
sustainable competitive advantage
benchmarking
industry average
competitors within industry