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🌱 GREEN BUSINESS - Coggle Diagram
🌱 GREEN BUSINESS
✅ Reasons for Going Green
🌎 Reduced Environmental Risk
Less pollution
Less dependence on fossil fuels
Investment in renewable energy
🛍️ Green Product Demand
Growing demand for eco-friendly products
Consumers prefer sustainable companies
🤝 Consumer Engagement
Better public image
Stronger community relations
Increased customer loyalty
👩💼 Attracting Talent
More employee satisfaction
Greater workplace pride
Easier recruitment and retention
💵 Attracting Investors
Investors increasingly value sustainability
Better reputation among shareholders
💰 Saving Money
Greater efficiency
Lower operating costs
Reduced waste
💡 Definition
A green (or sustainable) business:
🌍 Reduces environmental impact
💰 Maintains profit
♻️ Uses eco-friendly practices
📅 Then vs Now
Before the 21st century--> Few companies cared about the environment
Today
Green business is mainstream
Sustainability is a competitive advantage
Many companies believe it increases profits
🌐 GREEN INTERNET
📈 Growth of the Internet
More online businesses
Increasing number of Internet users
More online activities
⚡ Consequence
Huge increase in electricity demand
Cloud computing consumes enormous amounts of energy
🌍 Technology Companies and Sustainability
Why Are They Changing?
Fossil fuel costs are rising
Renewable energy costs are decreasing
Customers appreciate sustainability
Goal
Build a greener Internet
Reduce environmental impact