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Postmodernism - Coggle Diagram
Postmodernism
Media and Technology
Social media
AI
Fake news
Influencers
Consumerism
Online identities
Virtual reality
Advertising
Examples:
TikTok
Deepfakes
Filters/photoshop
You could draw:
Phones
Screens
Glitch effects
QR codes
Key sociologists and thinkers
Jean-François Lyotard
Rejected “meta-narratives”
People no longer trust big explanations like religion or Marxism
Jean Baudrillard
Hyperreality
Media creates fake versions of reality
Examples:
Instagram lifestyles
Reality TV
Influencer culture
Michel Foucault
Power is everywhere
Surveillance controls behaviour
Examples:
CCTV
Social media tracking
Schools/prisons
Zygmunt Bauman
“Liquid modernity”
Modern life is unstable and constantly changing
Identity
A major sociology topic.
Gender identities
Ethnic identities
Online personas
Fluid lifestyles
Choice and self-expression
Ideas:
People reinvent themselves online
Identity becomes flexible rather than fixed
Consumer society:
Postmodernists believe society is driven by consumption.
Brands create identity
Shopping as self-expression
Fast fashion
Advertising influences behaviour
Examples:
Designer brands
Influencer marketing
Lifestyle culture
Criticism of Postmodernism
Critics say:
It ignores class inequality
Too negative
Hard to test scientifically
Rejects objective truth
Over-focuses on media
Possible critics:
Jürgen Habermas
Marxists
Feminists
Main ideas of Postmodernism
Core concepts of postmodern sociology:
Society is changing rapidly
No single truth exists
People create their own identities
Media shapes reality
Traditional institutions are weakening
Diversity and individualism increase
Boundaries between reality and fiction blur
Keywords:
Fragmentation
Relativism
Consumer culture
Globalisation
Real-Life Examples
TikTok trends
Influencer culture
Cancel culture
Online dating
Virtual influencers
AI-generated images
Reality TV