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Sauvignon Blanc - Coggle Diagram

- - - - “Brewed for taste, not for chaos.”
      - “Crafted for the calm.”
      - “The taste of control.”
      - “For the ones who know when to stop.”
      - “Luxury in moderation.”
      - “Sip with purpose.”
      - “Enjoy the moment. Stay in control.”
    - - __
        
        Colour Palette Brainstorm (your colours are good)
        
        Your current palette is solid.But if you want it to feel more luxury:
        
        Suggested palette:
        
        Deep forest green / navy
        
        Cream / off-white
        
        Gold accent (foil look)
        
        Grey/charcoal for text
  - - - Foothills should feel like:
        
        Calm
        
        Clean
        
        Mature
        
        Fresh
        
        Nature-driven
        
        Minimal but expensive
      - Brand Personality (helps you when explaining to lecturer)
      - Personality words:“Elegant, grounded, refreshing, intentional.”
- - - - Foothills design elements:
        
        mountain silhouette line-art (very minimal)
        
        vineyard rows pattern (like thin lines)
        
        topographic contour lines (map style)
        
        small gold foil accents (for premium look)
        
        grape leaf detail but simplified
        
        ocean breeze elements (curved lines)
        
        Packaging Experience (helps your presentation)
        
        If Foothills is premium, you can say:
        
        the bottle label is matte
        
        the logo is embossed
        
        gold foil line detail
        
        cork seal has pattern
      - Visual Brainstorm Ideas (for your label design)
      - You already have a good direction, but here are ideas that could make your label look more expensive:
- - - - Foothills can represent:
        
        vineyards sitting at the foot of mountains
        
        fresh air and ocean breeze
        
        calm, quiet luxury
        
        wine for people who are “in control”
      - Brainstorming: How to make FOOTHILLS even stronger
      - 1. Brand Story / Meaning (make it sound premium)
      - Brand meaning idea:Foothills is for people who enjoy the moment, not the madnes
- - - - Foothills should target:
        
        25–45 professionals
        
        wine lovers who enjoy food pairings
        
        people who don’t drink to get drunk
        
        social drinkers at restaurants
        
        people who attend events, brunches, wine tastings
      - Target Audience Brainstorm (make it more specific)