Please enable JavaScript.
Coggle requires JavaScript to display documents.
MARKETING - Coggle Diagram
MARKETING
Marketing mix consists of the 4 Ps
Product
Price
Place
Promotion
Including
Process
People
Physical evidence
Passion
identifies
anticipates
satisfies
market research
market trends
customers' profile
customers' needs
Advertising
brochures and flyers
newspapers and magazines
posters and billboards
television commercials
etc
Marketing in a digital world
websites
social media
hashtags
Destonation Marketing
Geography
Attractions & Activities
Accessibility
Accomodation
Economic & commercial factors