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VOGUE - INDUSTRY - Coggle Diagram
VOGUE - INDUSTRY
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WITH THEIR CONGLOMERATE OWNERSHIP, ARE THERE ANY COMPRIMISES IN WHAT THEY PRODUCE?
- the adverts (readers don't want) but they help with the profit and power - quantity of adverts (to gain profit) reduces reader experience
CURRAN AND SEATON
- Homogenisation - everything is the same/looks the same
- rather than exploring new, emerging, niche, experimental fashion (Conde Nast is focussed on garnering profit through many cultural industries)
- (women's mags -> men's lifestyle -> gaming)
HESMONDHALGH
- by being owned by a conglomerate, Vogue's creativity and variety is inhibited. it is all homogenised
- Imperial leather - reinforced gender roles of maternal care
- yet, picnic - shows enaged father - progressive
CURRAN AND SEATON
CONGLOMERATE
a company that owns large numbers of companies in a variety of mass media outlets (e.g. TV, radio and publishing)
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