Please enable JavaScript.
Coggle requires JavaScript to display documents.
Groups and social processes, Cialdini principle of social influence -…
Groups and social processes
why conforming to social norms?
Informational social influence
what the others do
reference gorups
groups that are used as a basis for comparison and guidance when forming their beliefs,attitudes,behaviours
normative social influence
social acceptance
types of social norms
descriptive
behaviour shown by most members of a group
social comformity
the wisdom of the crowds
injunctive
behaviour (dis)approved by others
minority norm
self silence
binge watching
sensation seeking
need for cognition
Cialdini principle of social influence
consistency and committment
liking
social proof
authority
scarcity
reciprocity
why do people say yes?