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RO97 YR11 - Coggle Diagram
RO97 YR11
AUDIENCE
age
13 to 16 year olds
gender
available to all genders
occupation
students
young creators
income
olw medium
education
mainly secondary
location
UK based but globally reached online
interests
music
CLIENT
who is the client?
YR11 online radio team
what do they want?
a station that represents theri voice and creativity
house style
youthful
energetic
bold
slogan
your favourite station, your favourite beats
color scheme
black
purple
dark blue
typography
momstratt
georgia
CONTENT
audio
playlists
jingles
video
behind-the-scenes
maybe visual podcast
images
events
DJs
graphic promos
animations
social content
motion graphics
typography
consistent with font
font clear with dark backgrounds
PURPOSE
entertainment
provide fun
engaging shows
playlists
inform
share music news
artist interviews
pop culture updates
educate
support media studies
music production insights
advertise
promote events
promote artists
promote youth innitiatives
TYPES OF MULTIMEDIA PRODUCT
online radio stream
social media platform intergration
website or app or kiosk
maybe archives of past playlists or podcasts
TECHNICAL CONSIDERATIONS
streaming platforms
spotify
youtube
social media intergations
sharing annoucements easily
file formats
MP3 for music
MP4 for video