CALLED THE MULTIPLE, JUST A WAY TO COMPARE STOCKS, MEASURES THE POPULARITY OF A STOCK, SOME ARE HIGHER AND LOWER AND TRY TO FIGURE OUT WHY, WHEN IT SAYS PRICE TO EARNING: EARNINGS IS NET INCOME AFTER EVERYTHING, PE=12, EARNINGS? MISSING ONE PIECE, GIVE 2 PIECES , PRICE IS 80 / EQRNING ? = 4 DO CALCULATION