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Consumer profile - Coggle Diagram
Consumer profile
Values
Environment
Cultural sensitivity
Embracing modernity
Tradition
Age
18-24
25-34
34-45
Interests
Preserving culture
Faroese language
Linguists
Native speakers
Faroese traditions
Folklore enthusiasts
Authentic experience
Modern art
Art enthusiasts
Young people
Art academics
Faroese heritage
Architecture
Architectural theorists
Norse/Gaelic roots
History enthusiasts
Income
Faroese
£50,000/year (avg. in capital)
£20,000/year (fishermen)
Tourist
£30,000/year
£40,000/year
£50,000+ /year
Origin
Tourist
Hikers
Appreciation of nature
History/culture enthusiasts
Gaelic legacy
Viking legacy
Modern Faroese culture
Seekers of solitude/wilderness
Appreciation of nature
Typical nationalities
British
Danish
French
German
Local
Fishermen
Tourguides
Retail workers
Labourers