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Ideas for Esports team, (VOID WALKERS) - Coggle Diagram
Ideas for Esports team
Typography
i want the typography to be sleek but still want it to stand out enough, the logo will be the main eye candy
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Team identity
core values: Respect, inclusivity, competitive
Team Personality: Entertaining and funny but when it comes down to it we are serious and cold blooded
Target audience: primarily males, age ranging from 15-25, im assuming most followers will come from United Kingdom or America as we are English speaking team
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Backstory behind team: Started by a couple friends who are passionate about the sport and wanted to pursue making a successful Esports team
colour palette
ill have a more professional and clean look using darker tones such as black, navy and metallic
i will also make sure the colours blend well together because a unaesthetically looking logo will not catch a persons eye
i will be making sure the colours i use match the psychology of colours so the colours match the values of the team
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(VOID WALKERS)
Logo
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i want to have a reaper or dark hooded thing as the main part of logo because then we can create a mascot replicating it that can come to tournaments
Iconography - i would like there to be some sort of weapon on the logo this maybe a shield, sword or even a scythe
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brand voicing/messaging
An example of a slogan i could use is ''Step into the void'' tis slogan emphasises the team fearlessness and is as if they are inviting the opposite team to step into THEIR game giving the opposing team a unsettling feeling
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our logo wont tell a story about the teams backstory but more a story about what the team want to become
brand consistency
the logo will stay the same but with only one tweak on all different types of platforms including social media profile pictures, merchandise and advertising. the one tweak will be the team name may not always be underneath the logo, this will all depend on where the logo is being used