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FUNDAMENTALS OF PROJECT PLANNING AND DESIGN, Uses tools: SWOT, PESTEL,…
FUNDAMENTALS OF PROJECT PLANNING AND DESIGN
Strategic Planning
Organizational Objectives and Goals
Objectives: broad aims aligned with mission and vision
Institutional Diagnosis and Environment Analysis
Internal diagnosis: human resources, processes, finances, culture
External diagnosis: political, economic, social, technological, legal factors
Identification of stakeholders and opportunities/threats
Design of Strategic and Operational Plans
Strategic plan: medium/long-term objectives and strategies
Operational plan: activities, responsibilities, resources, indicators
Coherence and participation across all areas
Identification of Needs and Project Definition
Detect problems and opportunities
Objective and subjective analysis
Tools: problem tree, objective tree, logical framework matrix
Focus on priority and feasible needs
Uses tools: SWOT, PESTEL
Participatory approach
Defines organization’s direction and objectives
Analyzes internal and external environment
Continuous monitoring and adjustment
Goals: specific and measurable actions
SMART principle (Specific, Measurable, Achievable, Relevant, Time-bound)
Participation at all organizational levels