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EDUCATIONAL MANAGEMENT - Coggle Diagram
EDUCATIONAL MANAGEMENT
Foundations and Contemporary Theories in Educational Management
Understand the basic concepts of educational management:
• Management as a planned and intentional process
• Relationship between leadership, innovation, and continuous improvement
• Importance of participation and ongoing assessment
Identify classical and modern theories of school organization
• Modern theories: Human relations, systemic, cultural, contingency (flexibility, participation)
• Classical approaches: Taylor, Weber, Fayol (rigid and hierarchical structure)
Analyze global trends in educational management
• Management based on quality, equity, and innovation
• Use of technologies and digitalization
• Inclusion, pedagogical leadership, internationalization
• Adaptation to social, cultural, and technological changes
Apply systemic analysis to educational institutions
Link Title
• Institution as a dynamic and interrelated system
• Importance of the environment and ongoing feedback
• Coherence between mission, structure, practices, and culture
: EDUCATIONAL MANAGEMENT AND MARKETING
Define Institutional Direction and Priorities
• Establish clear mission, vision, and values.
• Identify medium- and long-term strategic goals.
• Align resources with institutional objectives.
Analyze the Internal and External Context
• Conduct comprehensive SWOT analyses.
• Understand the social, political, economic, cultural, and technological factors that affect the institution.
• Build possible scenarios and manage risks.
Promote Collective Participation
• Actively involve the entire educational community: administrators, teachers, students, families, administrative staff, and the community.
• Generate commitment, a sense of belonging, and organizational cohesion.
Coordinate Management at All Levels
Translate strategic objectives into concrete operational plans.
• Align pedagogical, organizational, administrative, and community actions.
• Avoid institutional fragmentation.
Evaluate and Adjust Permanently
Implement continuous monitoring and follow-up mechanisms.
• Establish clear indicators to measure progress.
• Promote a culture of institutional assessment as a tool for learning and improvement
Effectively Manage Human and Material Resources
Empower human talent with professional development policies.
• Optimize material and financial resources according to pedagogical priorities.
• Ensure equity, transparency, and accountability.
Develop and Manage the Institutional Educational Project (PEI) and Manage Organizational Change
Promote cultural, organizational, and pedagogical transformations.
• Develop distributed leadership.
• Promote effective communication, ongoing training, and the progressive implementation of change.
• Build a clear and shared institutional identity.
• Design lines of action across all school dimensions (pedagogical, administrative, community, organizational).
• Ensure coherence between institutional ideology and pedagogical practice.
QUALITY MANAGEMENT IN EDUCATION
Institutional Assessment as an Improvement Tool
Recognize assessment as a reflective, participatory, and formative process.
• Understand its comprehensive nature: management, IEP, school climate, community, resources.
• Implement it to strengthen institutional identity and educational quality.
Quality Management Systems
Apply quality management principles (ISO 21001, EFQM) to education.
• Diagnose, systematize, and monitor institutional processes.
• Establish a culture of continuous improvement, participation, and commitment.
• Connect with PEI and contextual needs.
Quality Indicators and Standards
• Identify the purpose and use of indicators and standards.
• Understand their function in measuring processes, results, equity, and relevance.
• Promote the participatory construction of these instruments.
• Assess their ethical use for decision-making and continuous improvement
Accreditation and Certification
• Distinguish between accreditation (comprehensive evaluation) and certification (specific processes).
• Recognize its value in validating quality to society.
• Promote its use for transformation, not just as a formal procedure.
• Ensure its contextual relevance and sustainability.
Concepts and Models of Educational Quality
Analyze the evolution of the concept of educational quality.
• Distinguish between traditional approaches (focused on results) and comprehensive approaches (focused on processes, equity, and rights).
• Recognize current models:
o UNESCO: inclusive, relevant, and transformative education.
o Delors: learning to know, to do, to live together, to be.
o Quality with equity.
: SPECIFIC OBJECTIVES OF STRATEGIC PLANNING IN EDUCATIONAL INSTITUTIONS
Define Institutional Direction and Priorities
• Identify medium- and long-term strategic goals.
• Align resources with institutional objectives.
• Establish clear mission, vision, and values.
Coordinate Management at All Levels
Translate strategic objectives into concrete operational plans.
• Align pedagogical, organizational, administrative, and community actions.
• Avoid institutional fragmentation.
Analyze the Internal and External Context
Conduct comprehensive SWOT analyses.
• Understand the social, political, economic, cultural, and technological factors that affect the institution.
• Build possible scenarios and manage risks.
. Promote Collective Participation
• Actively involve the entire educational community: administrators, teachers, students, families, administrative staff, and the community
Generate commitment, a sense of belonging, and organizational cohesion
Evaluate and Adjust Permanently
Implement continuous monitoring and follow-up mechanisms.
• Establish clear indicators to measure progress.
• Promote a culture of institutional assessment as a tool for learning and improvement.