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Factors look while advertizing, Product Advertising:, Types of …
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Product Advertising:
1)Attention:consumers will attention to those only stand out .techniques that will make the customer notice the advertisement.
2)Interest:Once customer has noticed the advertisement ,create the interest how it will benefit them.
3)Desire:- After creating basic interest in the product ,convince the customer that is product is right for them.
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Types of Advertizing:
1)Public service advertising:
help the public ,serve any cause in the society.positive image in society.
2)Corporate umbrella advertising:
Advertising a company tries to link a new or weak product with the range of products.
3)corporate sponsorship:
sponsor an event displaying name ,event, logo .increasing visibility of the company.
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Aim of Advertising
advertising aims to persuade prospective customers to buy organisations products or services.
people should believe products are good.
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Proposal
1)Writers purpose and readers need.
2)statement of problem .
3)objective 4)plan of action and metholodlogy 5)budget profile of people involved 6)evidence of abitiy to deliver 7)benefits of propasal 8)concluding comments.
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1)Features of writing Business Letters. 2)Principal that govern buissness writing.
3)type of buissness letter and format 4)Communication through media 5)Communication through advertising 6)AIDA model 7) i)I.
Importance of effective Letter writing in Business ii)I.
Importance of effective Letter writing in Business iii)I.
Business proposal writing.
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