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Component 2 - Ice Cold Water/Juice and/or Smoothies/Milkshakes - Coggle…
Component 2 - Ice Cold Water/Juice and/or Smoothies/Milkshakes
Rough Idea
My idea that I would like to pitch at Pioneer Secondary Academy is to set up a stool that sells Ice Cold Water/Juice and Smoothies/Milkshakes. I feel hat this would be a great idea as in my personal opinion the canteen doesn't offer a good selection of drinks and the ones that they do offer are overpriced.
The plan is to set up a stool/stand in the playground where the shelter is near the PE storage/basement area outside, as it is covered from the weather when it is bad, and there are nearby bins for students to put their rubbish in.
The average cost of a bottle of water when buying it from the school canteen is a whopping £2.50 per bottle!! Whereas at my stand I would be selling a refreshing, ice cold bottle for only £1 per bottle of water/2 cups, which is over half the price.
we would also offer discounts when school events occur and would be open for break time and the first lunch time (year 10 - 13/6th form) so I would still be able to attend 4th period.
Pros of business
Start up costs aren't extreme
Not that time consuming as you are just selling drinks for 30 minutes
Cons of Business
might have low income at the start as not many people may know about it or want to try it
Research Methods
Secondary Methods
Primary Methods
Have looked at the prices of canteen drinks and the are all overpriced for what they are
Advertisement Methods
Print - putting signs up on the walls talking about the features, location, prices, etc...
Digital - send out an email to parents and people
costing
Cash Inflows
Selling of products
£1 per ice cold bottle of water/2 cups of water
£1.25 per ice cold bottle/2 cups of juice
£1.75 per smoothie
£2 per milkshake
£1.50 per bottle of ice cold flavoured water
Cash outflows
constructing the stand
purchasing equipment
Cups/Bottles
Smoothie machines
Milkshake machines
Coolers
purchasing the ingredients
ingredients for milkshake
ingredients for smoothie
Juice
USP (Unique Selling Point)
Our drinks would be much more affordable for students so overall we would get more students coming to buy from us making the cheaper price not matter as we would still make a similar amount of profit
The canteen at Pioneer Secondary Academy charge a high price of £2.50 per bottle of
water
, meaning I would be selling mine for just under half the price meaning a lot more students would be willing to buy from my stool
The canteen also doesn't offer that much of a selection, that being they only sell bottles of water and juice
Budget
£150
£75 on the stand
£30 on the machines/equipment
£25 on ingredients for juice, milkshakes, and smoothies