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The Times - Coggle Diagram
The Times
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The logo signifies the paper as being steeped in tradition and history (connotes British and royalty)
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The fact that the masthead is partially obscured by an image represents the paper as being iconic and well known even when the masthead isn't totally clear
'How to be fit?' engages audience through ? 'Do the bare minimum' with image of women sitting down yawning - represents people as being lazy and wanting quick fixes which will be relatable to a lot of readers
Picture of dog anchored by 'I was bitten by a pandemic puppy' reflects context of people buying pets in the pandemic to help with exercise and motivation to go outside
The image on the front it quite big and bold and so engaging however there still is large amounts of small print copy representing the paper as being quite complex and aimed at readers with higher literacy levels. Reflects The Times reading age of 16
Boris Johnson's facial expression in the close up shot of him seems lacking in confidence and suggests his future is unclear
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Pull quotes on top of image written by Sue Gray (investigated partygate) anchor the meaning of the image 'too little thought given to what was happening across the country' 'failures of leadership and judgement'. These quotes suggests that the overall conclusion is that Boris and the Conservative government has failed. Ellipses at the end of the quotes suggest that this issue is not over and there is more to come
The Times is a newspaper that says they remain fairly politically neutral (centrist). In reality The Times often seems to be slightly more 'right' leaning politically. So the negative representation of Boris and the Conservatives is quite unusual/ unconventional. Maybe done to reflect public opinion at the time many of their readers who were angry about the rule breaking - appealing to the audience
Mention of the police represents this issue as being very serious and the use of the number 'four' emphasises how many times rules were broken
'Detectives examining hundreds of photos' facts and figures are used to emphasise how much evidence there is against Boris
'The Times' verdict' represents the paper as being judgemental and important and having their own opinion
Quotes from both Labour and Conservative members condemning Johnson represent the idea that he has lost support from everyone
References to drinking culture and excessive drinking suggest the Conservatives are out of control, lazy, not professional and self indulgent
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Serious and formal mode of address reflects broadsheet status and suggests serious content. No colloquialisms or slang used