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1-2 - Coggle Diagram
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A Delay directly impacts on revenues, costs and customer trust
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Wrong inventory distribution: overstock and storage costs, potential waste and discounted sales to clear inventory
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High product Availability keeps customers satisfied, boosts sales and strengthens market position while reducing risks.
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Effectivness measures how well objectives are achieved without considering costs. Means doing the right thing so it refers to focusing on the most appropriate actions to achieve desired goals.
Improving effectiveness enables organizations to generate higher revenues regardless of the resources used
Efficiency measures how well resources are used by comparing actual output or performance to the potential output achievable with the same resources. Means doing things in the right way so it refers to executing tasks in the most optimal and correct manner.
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Marketing&Logistics (the connection) work together to ensure that products reach costumers efficiently while meeting demand, ensuring customer satisfaction.
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Logistics is the process of anticipating and fulfilling customer needs and wants by ensuring timely availability of resources. It includes managing facilities, orders, inventory, packaging, and transportation.
Logistics Trends in Companies
Logistics has shifted from basic product distributions to ensuring the right things are delivered at the right time. The focus today is on optimizing the operation of flows to balance inventory, reduce waste, and enhance service. This approach strengthens both competitiveness and sustainability, helping companies outperform their rivals while using resources more efficiently.