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Business, Government, Society - Coggle Diagram

- - - - │ ├─ Definition and importance
      - │ ├─ Managing trade receivables and payables
      - │ └─ Consequences of poor working capital management
- - - - │ │ ├─ 🟦 Goods vs services
      - │ │ ├─ 🟦 Tangible/intangible attributes
      - │ │ ├─ 🟦 USP & differentiation
      - │ │ ├─ 🟦 Product life cycle
      - │ │ ├─ 🟦 Boston Matrix
      - │ │ └─ 🟥 Product development (R&D, innovation)
    - - │ │ ├─ 🟦 Pricing objectives
      - │ │ ├─ 🟦 Cost-based, competition-based, value-based
      - │ │ ├─ 🟦 Penetration, skimming, psychological, dynamic
      - │ │ └─ 🟥 Elasticity: PED, YED, promotional
    - - │ │ ├─ 🟦 Above-the-line: advertising
      - │ │ ├─ 🟦 Below-the-line: sales promos, PR, etc.
      - │ │ ├─ 🟦 Digital marketing, branding
      - │ │ └─ 🟦 Integrated communication strategies
    - - │ ├─ 🟦 Retail, wholesale, direct
      - │ ├─ 🟦 E-commerce, physical distribution
      - │ └─ 🟦 Channel decisions
- - - - │ ├─ Job
      - │ ├─ Batch
      - │ ├─ Flow
      - │ └─ Mass customisation
- - - - │ ├─ Training and development
      - │ ├─ Labour turnover and retention
      - │ └─ Employment contracts
  - - - │ │ ├─ Taylor (Scientific Management)
      - │ │ ├─ Maslow (Hierarchy of Needs)
      - │ │ ├─ Herzberg (Two-Factor)
      - │ │ └─ Mayo (Human Relations)
      - │ ├─ Financial motivation
      - │ └─ Non-financial motivation
  - - - │ │ ├─ Autocratic
      - │ │ ├─ Democratic
      - │ │ ├─ Laissez-faire
      - │ │ └─ Paternalistic
- - - - Opportunitycost
    - - Adding value
      - Production
        
        Factors
        
        Land
        
        Labour
        
        Workers
        
        Enterprise
        
        Capital
    - - Ownership
        
        Cooperative
        
        Franchise
        
        Joint Venture
        
        Sole
        
        Partnership
        
        Limited Companies
      - Size
      - Growth
    - - Approaches
        
        • blue ocean strategy
        
        • scenario planning
        
        • SWOT analysis
        
        • PEST analysis
        
        • Porter’s five forces
        
        • core competence framework
        
        • Ansoff matrix
        
        • force field analysis
        
        • decision trees
  - - - Primary
      - Secondary
      - Tertiary
      - Quarternary
      - Legal
        
        Private
        
        Public