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Design Thinking - Coggle Diagram
Design Thinking
Practical Tips for Organizations
Involve designers early
Take a human-centered approach
Encourage rapid experimentation
Collaborate with outsiders
Balance incremental and radical innovation
Rethink budgeting for innovation cycles
Hire or train interdisciplinary talent
Design Thinker’s Traits
Empathy: See through others’ eyes
Integrative thinking: Combine contradictory ideas
Optimism: Believe better solutions exist
Experimentalism: Embrace new directions
Collaboration: Work across disciplines
Real-World Application
Keep the Change (Bank of America)
Built savings into daily behavior
Modeled on existing human habit
Business and emotional value created
Human Centered Innovation
User observation & empathy
Direct insight from real users
Direct insight from real users
Iterative Design Process
Spaces: Inspiration → Ideation → Implementation
Non-linear, looping process
Encourages exploration before refinement
Prototyping & Experimentation
Rapid prototyping
Quick, rough builds to test ideas
Encourages learning through failure
Interdisciplinary Collaboration
eams of diverse experts
Engineers, marketers, designers, etc.
Cross-skill innovation
Systemic Thinking
Consider the whole ecosystem
Not just products, but services and delivery models