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Social Media and Public Health - Coggle Diagram
Social Media and Public Health
social media roles in PH
Contagion: spread of misinformation ex. infodemics
vector: serves as a medium which risky behaviors are enabled and associated disease transmitted.
inoculant: distributes corrective information to combat misinformation.
usually done by PH entities
Increases PH awareness
Surveillance: potential to enhance surveillance. -Tracks disease patterns and health trends using big data
Disease control and mitigation: shares health promotion information for prevention
Treatment: enhances access to care and peer support for chronic conditions. Increases likelihood of screening or treatment due to awareness
influencing factors
health communication attributes: message clarity, source credibility, platform specifics, timing and regulations
pathogen/disease characteristics: nature of the disease and situational triggers ex. outbreaks and guidelines
host properties: public trust, cultural context, network behaviors, and susceptibility to misinformation
outcomes of social media
Proximal: awareness, monitoring, and accuracy of information
intermediate: preparedness, behavior adoption, policy implementation
distal: long-term health trends, disease incidence, mortality rates
collateral: economic impact, public trust, stigma, anxiety
Applications and Benefits
drives grassroots movements
supports vulnerable populations
facilitates health equity and accessability