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Mind Map 11 - Coggle Diagram

- - - - targeted marketing strategies
  - - - promote public awareness
      - ex: WHO response to COVID-19 misinformation
- - - - television, radio, newspapers
    - - websites, social media platforms, mobile apps
    - - face-to-face communication through public health campaigns, health education, and peer networks
  - - - message must be clear and understandable
    - - information should be based on reliable, evidence-based sources
    - - messages must be tailored to diverse cultural contexts to ensure effectiveness
    - - tailoring messages for specific groups, considering factors such as age, ethnicity, and socio-economic status
  - - - evaluating effectiveness of health communication strategies through surveys, focus groups, and other forms of feedback
    - - measuring changes in knowledge, attitudes, and behaviors as a result of health communication campaigns
    - - assessing how widely the message has been distributed and whether it reaches vulnerable or hard-to-reach populations
    - - adjusting communication strategies based on feedback and evolving public health needs
  - - - spread of false or misleading health information, especially on social media platforms, which can harm public health efforts
    - - low levels among some populations, which can make it harder for them to understand health messages or take appropriate actions
    - - political resistance or economic interests that may hinder the effective implementation of health policies or communication strategies
    - - managing public health communications during emergencies where there is uncertainty and rapid changes in the situation
- - - - awareness
      - information accuracy
      - behavior changes
  - - - disease incidence
      - mortality
      - economic impact
  - - - social stigma
      - misinformation
      - public anxiety
- - - - trust in health authorities
      - social media networks
      - political climate
- - - - passive surveillance
        
        health events reported by healthcare providers and laboratories
      - active surveillance
        
        public health officials actively seek out cases through surveys or direct reports
    - - used to collect data about a community's health status and behaviors
    - - quantitative data
        
        numerical data that can be analyzed statistically
      - qualitative data
        
        descriptive data that provides context and insights into community health experiences
        
        focus groups or interviews
    - - health practitioners report cases of diseases, including outbreaks or trends
  - - - methods used to summarize data and present an overview of public health
        
        mean
        
        median
        
        mode
    - - rates
      - risk factors
      - health disparities
    - - understanding the meaning behind the numbers
      - recognizing patterns of disease and determining public health priorities
  - - - supports evidence-based decision-making for policies
      - vaccination programs, environmental health regulations, chronic disease prevention
    - - communicate risks to the public, such as during disease outbreaks
    - - guides the development of targeted interventions