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Big Idea Koppibara - Coggle Diagram
Big Idea Koppibara
offer
Comfort food
nostalgic
wholesome
hearty
soothing
community connections
interactions
hub
social
collaborative
inclusive
loyalty
welcome
affection
intimate
warmth
Coffee
warm
energy
aromatic
complex
identic
robust
ambience
homely
cozy / comfort
lounge
simple drinks
casual
simplicity
daily
indoor smoking
stress relief
craving
indulgence
aroma
scent
taste
ember
tobacco
smoking
habit
tone of voice
simple
affordable
easy
minimal
genuine
sincere
uplifiting
approachable
inviting
open
easygoing
community driven
collective
socially conscious
mutual
Name change to Koppibara
youthful
appeals to youger audience
energetic
optimistic
in-the-moment
fresh
dynamic
eventful
vibrant
engaging
exciting
adventurous
adaptable
something new
limitless
lively
festive
crowd
social
modern
gives off germanic writing
resonate with minimalism
functional
intuitive
playful
more personality
familiar
capybara trend
loved by everyone
laid back animal
"masbro"
visuals
typography
friendly
handwritten
san serif
cursive
calligraphy
brush scripts
familiar
tradition
connection
Nostalgia
intimacy
simplicity
balanced
timeless
straightforward
minimalist
subtle
common typeface
poppins
montserrat
bebas neue
full lower case
es teh indonesia
not demanding
white space
Calmness
Visual Rest
Breathing Room
soft round edges
modern
san serif
geometric
orderly
hierarchal
repetition
symmetry
trendy
sophisticated
professional
mathematical
graphic elements
color
capybara
brown
Soft Gray
Golden Beige
coffee
very dark brown
black
brown
dark brown
orange brown
energetic
Vibrant Yellow
Lime Green
Bright Red
community
Rich Brown
Soft Yellow
Warm Orange
Calm Blue
imagery
coffee
cup
steam
beans
coffee mug
coffee equipment
milk steamer
v60
espresso machine
capybara
keep cup on top of capybara's head?
Koppibara's icon/mascot
shows the chill and nature of capybara
capybara latte art maybe?
constantly chilling/relaxing
sleepy a lot of the time
socializes with everyone
slightly square shaped head
subtle automotive elements maybe
brake disc outline?
italic fonts (speed)
black n white checker
