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AREAS OF INVESTIGATION - Coggle Diagram

- - - - Colour
      - Fonts
      - Shapes
      - Logo
      - Images
- - - - Requires a single movement to put step into place
      - Do not have to repeatedly climb in/walk to the rear of the boat and climb up the ladder - less effort required.
      - Can fit on all/majority of boat trailers
      - Can be removed and moved around the trailer with ease to access specific areas/points.
      - Is slimly stored on boat (does not require extra storage).
- - - - A notable portion of boat owners fall in this elderly age bracket (Case Studies) - design has to suit their capabilities.
    - - Babies are incapable of using/owning boats - inappropriate target market.
    - - Teenagers can own boats, however, the ability to tow a boat on a trailer is significantly restricted depending on their license holdings (e.g. L, P1, P2, Full) - insignificant target market.
    - - 'Adults' are a suitable, primary target market as a significant majority of boat owners fall in this age bracket (Case Studies).
    - - Children don't typically own/use boats - inappropriate target market.
  - - - Males form a majority of boat owners - appropriate target market
    - - Females form a smaller portion of boat owners however, are just as important - appropriate target market
  - - - Boat owners who use trailers as a means of transport/storage are the primary target market.
      - A secondary market can be identified for trailers which are used for transporting goods/objects rather than boats.
    - - Do not use trailers as a means of storage/transport - inappropriate target market
    - - Do not use trailers as a means of storage/transport - inappropriate target market
- - - - Hard
      - Soft
    - - Stainless Steel
        
        Marine-Grade
    - - Nylon
        
        Reinforced
  - - - Will I have to source external tools/machiery?
    - - Laser Cutter
      - 3D Printer
      - Lathe, Drill Press, Bandsaw, Drop saw etc.
  - - - Rough/Initial
      - Final
    - - Fusion 360
- - - - Safety Glasses
      - Safety Gloves
      - Apron
      - Hearing Protection
      - Leather Shoes
      - Protective Mask