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Unit 10 Mind Map, Concept - Coggle Diagram
Unit 10 Mind Map
Quantitative Research: Collect data on
demographics, listening habits, and preferences.
Use social media and streaming platform analytics, e.g shares, likes.
Target Market: Trends, preferences, and consumption patterns.
Audience: Specific needs, desires, and expectations
Audience: Specific needs, desires, and expectations
Music Genre: Characteristics, typical themes, and visual styles
Conventions of RnB:
https://www.startlemusic.com/blog/music-genres-explained-r-b#:~:text=Rhythm%3A%20R%26B%20songs%20typically%20have,%2C%20drums%2C%20and%20sometimes%20saxophones
.
https://www.musicgateway.com/blog/music-industry/what-is-contemporary-rb-music
https://we-are-family.com/uk/blog-insights/the-future-of-music-consumption/
Target Audience
16-25 years old,both genders, but more leaning towards women
Define your target audience. Consider demographics (age, gender, location, etc.), psychographics (interests, values, lifestyle), and behaviour (listening habits, social media usage, etc.).
yt channel: im crying but that's ok
eyecandy
Qualitative Analysis
In-depth interviews w/ FANS OF THE CHOSEN GENRE
Considered Genres
Contempary RnB
Rap
Research
Explain how your research into the music genre, target market, and audience has
shaped your project idea.
Conclude with an audience profile in a PowerPoint (10 slides)
Outline your concept or story in relation to your interpretation of the song, the
music genre, and/or the market positioning of the musician.
Narrative: Describe the storyline or theme of the music video.
o Visual Style: Discuss aesthetic choices, such as colour schemes, lighting, and overall
look.
o Symbolism: Highlight any symbolic elements or motifs that will be used to convey
deeper or associative meanings.
Pre Production Plans
identifying potential hazards and mitigation strategies
o Location Risk Assessment: Conduct a risk assessment for each shooting location,
production, shooting days, and post-production.
o Production Schedule: Develop a timeline for the production process, including pre-
recording device.
o Equipment List: List all necessary equipment, such as cameras, lighting, and sound
angles, movements, and framing.
o Shot List: Compile a comprehensive shot list detailing each shot, including camera
https://www.pexels.com/video/close-up-of-a-serious-boy-10493776/
video.
o Mood Boards: Create mood boards to convey the visual and emotional tone of the
sequences.
Illustrations: Provide sketches and storyboards to visualize key scenes and
BEHIND-THE-SCENES Footage
Include screen shots of pre-prod, pics & vids from prod, and screenshots from post-prod
Write final evaluation (min. 800 words)
LINK TO SURVEY:
https://forms.gle/SF7aewfLBLnm4SyXA
Concept