Please enable JavaScript.
Coggle requires JavaScript to display documents.
entrepreneurial strategy - Coggle Diagram
entrepreneurial strategy
-
Entry strategy
-
categories
pioneering new entry
-
-
risk of customers acceptance, competitors may imitate
to sustain the advantage need protection, advertising, offer customer service
imitative new entry
successful product or business concept introduced similar product or service in different markets, fills the gap and do better than competitors EX XIAOMI
-
which one is the best?
consider comp, finance and market
Generic strategies
overall cost leadership
do more with less, low cost to be comp, resources efficiently, SIMPLE ORG STRUCTURE
differentiation
something different and better, innovative and tech excel and customer service, but it costs to build a reputation
-
combination strategy
low cost, differentiation, focus strategies
-
-
-