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week 5, Ethics, address a problem, clearly indentified, acknowledged by…

- - - - exponential human poplulation growth
        
        generations have the right to fulfil their needs
      - sus dev aims to address
  - - - 3- we cannot always achieve everything, usually one has to sacrifice something
        
        4- The "Holy Grail" of sustainbility does not exist
        
        5-Link individual consumer benefits to social and environmental benefits
        
        consumer prioritize function, price, comfort, value
        
        small steps not scary but radicals are scary
      - cont. improvements to create greater sustainability, were we can reduce waste
        
        EV with supercharging network, energy storage
- - - - entrepreneurial actions
      - and include economic and noneconomic benefits to individuals, economy and society
        
        development
        
        knowledge
        
        3rd person opportunity
        
        knowledge, feasibility assessment
        
        motivation, desirability assessment
        
        ent action 1st person opportunity
        
        motivation personal strategy
        
        action is driven
- - - - by considering how org. operates
        
        ecological, social, eco enviroment
- - - - clearly defined business models
        
        scalable
        
        inspire others to contribute
        
        water stray targeted to africans
        
        how introduce, How to offer value into financial returns, and core sus. objectives