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MapSolve - Coggle Diagram
MapSolve
Use Cases
FMCG
Eliminate existing blind spots and identify new rapid growth clusters
Conduct 'Find Alike’ analysis
Analyze quick-commerce catchments for geomarketing
Forecast stock requirements
Improve market research surveys
Connect deliveries to actual neighbourhoods using mobility data and deliver targeted ads
Development Sector
Survey sampling optimization
Real Estate
New market identification
Aggregated India data
Water and climate risk
Rapid assessment of flood impacts on people and agriculture
Evaluate flood risk at high granularity
Early warning on disruptions in agricultural output
Near term forecasting of agricultural output and commodity prices
Pain points
Lack of up to date population data geographically
Inability to use geospatial data internally by Companies
No access
No capability
No awareness
Lack of access to affluence data at a granular geographic level
No one has data on change in construction - population, affluence or commercial activity
Lack of data on granular geographical/physical attributes
Market entry
Sector
Size
TAM
Competition
High
formalization
High
Top 50 firms
ownership
Public
Pvt
Indian
Foreign
Tech saaviness
Economy type
Ave. Pay
Usage Frequency
Impact
Sales
Costs
User #s
Sales Cycle
Start -ups
Quick Commerce
Blinkit
Zepto
BigBasket
FirstClub
Flipkart Minutes
JioMart
Myntra
Nykaa
Ola
Slikk
Swiggy
Logistics
Delhivery
ShadowFax
LoadShare
eComExpress
GTM
Positioning
USPs
Webpage
PoC study
Outbound
Email
LinkedIn
X
Retail
Enterprise
SMB