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3D EXHIBITION - Coggle Diagram
3D EXHIBITION
COLOUR PALETTE
Neutral colour palette
Earthy tones (white, gray and soft brown)
Nasi lemak colour
WHAT DO YOU WANT VISITORS TO FEEL OR EXPERIENCE?
Warm
Comforting
Joy
CONCEPT
Modern
structure
Natural
colour
leaves
SECTION IN THE EXHIBITION
Interactive zone
Candle display (customer can directly smell each candle fragrance)
Soy wax display (to make people more interested to buy the product especially for people who eco-conscious
Photo zone
Customer can take photo at photo zone
They may upload their photo on Instagram or Tiktok
To promote the exhibition (more people will know the existence of the exhibition)
LOCATION
MALL
PURPOSE
To promote candle with Nasi Lemak fragrance
TARGET AUDIENCE
Student (18-25)
Adults
Senior citizen
POINT OF PURCHASE (P.O.P)
