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Reduction in sales conversion from 35% to 25% Currently - Coggle Diagram
Reduction in sales conversion from 35% to 25% Currently
Sales Inefficiency
Budget
Is there any budget allocation for purchasing the software if yes how much? (P0)
Does my client have any poor past experience with me or with other competitors? - affecting budget (P0)
Does revenue, cost or profitability impact budget constraints to customers? (P1)
Time frame
Are our customer time frame sensative?(P0)
Is the time frame we require to produce/offer software to clients too much time consuming compared to industry standards?(P1)
Authority
Is the authority centralized or decentralized?(P0)
Are there any expert(specific to requirements) advisors for decison making?(P1)
Do internal team or non-primary departments affect buying decision making?(P0)
Need
Are we serving to team specific needs or at organizational level?(P0)
Is there any specific small or medium enterprise requiring our services more?(P1)
Strategic Inefficiency
Internal
Is my internal team capable enough to develop strategic solution?(P0)
Do I have enough number of employees to handle operations and strategy?(P1)
Are we using updated technology to undrstand buyers behaviour?(P0)
Are we capable to cope with unsual request or situations with software failure, customer dissatisfaction, etc.(P0)
External
Is it easy to enter the industry?(P1)
Do we have limited number of suppliers?(P0)
Do we have limited buyer base?(P0)
Can our software solution be sustituted?(P0)
Operational Inefficiency
Learning and Growth
Do the customer wants updated technology?(P0)
Is the company adapting updated technology?(P1)
Customer
Do customer have capital intencive business?(P1)
Do the customer have seasonal business?(P1)
Are there any hurdles in decision making or budget specifying prospects?(P0)
Do my customer have recurring buying capabilities?(P0)
Finance
Is the company's financial base stable?(P1)
Is the average cost of product developmnet attainable or bearable by the organization at first?(P0)
Do the company need pre-financing for projects?(P0)
Internal processes
Are the team mates upto date in terms of knowledge and use of technology?(P0)
Do we have all the resources avilable to develop a software?(P1)
Do we have funds available?(P0)
Are we doing regular follow ups with the customer and providing them after sales services?(P0)
Marketing Inefficiency
Targeting
Are the strategies/tools/techniques used for targeting capable enough?(P0)
Is the target segment price sensative or fulctuative about price?(P0)
Positioning
Are we uing D2C sales channel or we have intermediaries?(P0)
Are we using social media or web or newspaper advertisement?(P1)
Do we have unique selling proposition that is highlighted in our advertisement and pitches to customer?(P0)
Segmentation
Are we targeting multiple or single segment of customers ?(P1)
Do we pitch according to segmental buying behavior?(P0)
Do we price according to segmental buying behavior?(P0)