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Drop in sales Pipeline conversion(5C) - Coggle Diagram
Drop in sales Pipeline conversion(5C)
Customers
Target areas
Industry
Unable to match quality of products with industry standards (P0)
Location
The company is not able to reach out to various customers across multiple locations(P3)
Budget
Unable to target right set of leads(P1)
Products are not available for all the customer segments (P2)
Perception
Customers feel that the prices are high(P1)
Company
Products
Products are not viable to all the customers(P0)
Brand Image
The company is not having great image in market(P1)
Sales and Marketing
Sales team is inefficient in selling the products(P2)
Competition
Price
More prices compared to competitors(P0)
Product
Less features provided in this segment(P1)
Service
Lack of value added services to the customers(P2)
Collaboration
Distributors
Lack of variety of distributors (P1)
Vendors
Quality of raw materials not used.(P2)
Context
Environment
New technologies emerged in market(P0)
Political
Changes in rules and regulations causing issues in sales (P1)