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SMP-Mermaid Beach - Coggle Diagram
SMP-Mermaid Beach
Who
Families seeking a safe, community-oriented environment
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How
Develop a cohesive brand identity (logo, color palette, tagline) that reflects the SMP
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Competitiors
Broadbeach
Known for its bustling atmosphere, shopping centers, and a wide range of dining options, Broadbeach offers a vibrant nightlife and entertainment scene.
known for its high-rise buildings, nightlife, and tourist attractions.
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When
Time-line
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Medium-Term: Assess the effectiveness of branding and community engagement initiatives after 6-12 months
Long-Term: Continuously promote and evolve the branding to keep up with changing demographics and interests over 1-3 years