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Branding and Packaging - Coggle Diagram
Branding and Packaging
Branding
Values
Guide
essence
Brand
Purpose
Impact on the world
Identity
Unique personality
Typography
Logo
Colors
Voice
Packaging
Communication
Values
Benefits
Brand's story
Funcionality
Easy to use
Protection
Practical
Aesthetics
attractive design
capture attention
Experience
Design
Playful Design
Natural Style
Minimalism
Memorable
Value
Positive experience
Gift
Emotions