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BNA_G2_Sharing Economy, G2 (111212006黃聖勛, 110251028傅翊安, 110104034王佳葳,…

- - - - STR industry response measures & future trends
        
        Sustainability and Social Responsibility
        
        Platform Responsibility
        
        :star:Airbnb and other platforms should actively cooperate with the government to jointly solve the housing problem
        
        Landlord Responsibilities
        
        :star:Landlords should be aware of their social responsibilities and avoid excessive pursuit of profits to the detriment of community interests.
        
        Development trends
        
        In general, short-term rentals and Airbnb will continue to develop in the future, but they need to deal with challenges from market competition, government supervision, social responsibility
        
        Current issues
      - Good news for travel industry operators
        
        For rural areas, STR platform operators bring new development opportunities and promote the local economy
      - actual potential problems
        
        Environmental pollution and resource shortage
        
        Push up local house prices and rents
        
        Single economic structure
    - - Short-term lettings and pressures on vulnerable groups
    - - Traditional community cohesion is declining
        
        The mobility of community residents increases and the number of long-term residents decreases
    - - Mandatory registration
        
        Landlords must register rental properties with the city so regulators can understand the size and development of the short-term rental market
      - Increase taxes on second landlords
        
        Increase the cost of making homes available for short-term rentals to reduce the number of homes being converted to short-term rentals
      - Limited rental days
        
        Landlords can only rent out their primary residence for a maximum of 120 days per year.
- - - - Rejected by more than a dozen investors for fund-raising
        
        One of the investors thinks the travel market isn't big enough
        
        To raise money to sell breakfast cereal.
    - - Aware of the importance of communication and cooperation
        
        Solve problems by meeting with them, listening to their concerns and seeking win-win solutions.
        
        Airbnb works with hundreds of cities around the world
        
        Measures such as a registration system, limitations on the number of days of stay and hotel taxes have been put in place to address housing shortages and tax issues.
    - - post Covid trends in travel
        
        Explore Niche Destinations
        
        Long-term accommodation
        
        Social and interpersonal connections
      - It's a matter of life and death for the company.
        
        Revenues dropped 80% in eight weeks, and we had to lay off nearly a quarter of our staff.
        
        Soiution
        
        The importance of optimism, decisiveness and adherence to principles in a crisis
  - - - Attention to detail
      - marketing by word of mouth
      - Focus on creating the ultimate user experience
    - - Act now, don't over plan
      - Solve your own problems or the problems of those around you
      - Choosing the right partner
    - - win-win cooperation
      - humanization
      - User experience is paramount
  - - - Jobs that provide health insurance
    - - In 2007, in order to pay the rent
      - The beginnings of Airbnb
      - with Joe Gebbia
- - - - Qualitative research & Idex result
        
        Addressing future global challenges
  - - - Short-term impacts
        
        Environmental, Economic and Societal challenges
        
        inequality
        
        inflation
        
        pollution
        
        social polarization
        
        extreme weather events
        
        involuntary migration
        
        Security issues
        
        misinformation
        
        armed conflict
        
        cybersecurity
      - Long-term impacts
        
        Environmental threats
        
        biodiversity loss
        
        natural resource shortages
        
        Security challenges
        
        cybersecurity risks
        
        misinformation
  - - - Creating economic value for preservation efforts
    - - Reducing waste, particularly food waste.
    - - Encourage tourists choosing low-impact foods
  - - - boost productivity
      - leverage technology
      - improve service quality
    - - Seasonality, short stays, and overcrowding
  - - - Visa and air travel liberalization
    - - Destination management
  - - - The increasing use of digital platforms in tourism
    - - Ability to drive positive impacts will depend on responsible and safe implementation
    - - Digital technologies and platforms offer small and medium-sized enterprises effective and relatively low-cost
- - - - never profited
        
        Still can attract large amounts of investment
        
        Investors believe these companies will eventually dominate the market and earn huge profits
  - - - Trying to turn a profit from years of losses
  - - - Uber's low-price competition has severely affected the taxi industry
  - - - The company rapidly expands the market without considering short-term profits
  - - - Labor and consumer exploitation