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Takeaways from Mr.Darry's Presentation - Coggle Diagram
Takeaways from Mr.Darry's Presentation
Starting Up
Est. 2022 with 4 business partners
Market Research
They visited competitors' bars and got advice from them
They knew the area well
Foot traffic
Difficulties
Language Barriers
Legal documents & issues: Food & Beverage license
HR crisis
Do not have experience recruiting people
Untrustworthy
Target
Place Capacity: 250 people
Host sports events
Skills
Mr.Darry: bartenders
Others: Accounting experience => Manage finance
500 Million VND to start a business
USP (Unique Selling Point)
Cheap price compare to others
Allow customers to stay and watch sport for a long time
Quality product
Good customer service
Operating Loosehead Bar
Marketing
Word of Mouth
Impress customers in order to pull their friends/ families through word of mouth
Social Media
Customers' Responses (Feedback/ Review) on Facebook
Run advertisements on posts and stories
Google (organic web traffic)
Business Premises
Renovating
Mr.Darry renovates the place. They tends to do plumbing, redecorating themselves. They installed darts, boardgames that suitable for gatherings. They have difficulties clogging toilets
They bought it at the right moment with a good deal, when the price drops during COVID-19 & the owner is in debt
Open when every surrounding bars closed
Products
Beverages
They have a source for importing good quality beer with low reasonable price compared to others they have seen in Vietnam. (Irish & Africa)
Competitors
In the Dang Thai Mai area, there is no sport bar, hence there is limited competitors
Progress
After 1 month, broke even
Raising 22 million VND for charity (The Red Cross)
Future Agenda
Expanding
Beer Garden
Food Menu
Entertainment
DJs and Dancers