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Chap 5. SMTN. Visual perception and Graphical Communication - Coggle…
Chap 5. SMTN. Visual perception and Graphical Communication
Preattentive attributes
Color
Hue, Intensity
Spatial position
2D position
Form
Length, Width, Orientation, Size, Shape, Enclosure
Movement
Vision
Most powerful sense
Gestalt principles
Proximity
Similarity
Enclosure
Continuity
Connection
Enclosure > connection > proximity and similarity
Use natural colors
Soothing hues
Use contrast
Only to highlight one thing