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INSIDE & OUT Website Sales - Coggle Diagram
INSIDE & OUT Website Sales
Tik Tok Traffic
Organic Unpaid Traffic
Majority of Traffic
Over 50% off all traffic
Spreads similar to word of mouth
High percentage of sales, main focus
Instagram Traffic
Paid and Unpaid Traffic
Unpaid typically preforms better sales wise.
Lots of sales, but not on Tik Tok's level
Spreads through follwoing
More people want to be associated, but less buy.
Giveaways majorly expand following.
Google Search Traffic
100 dollars a day
Google Ads
Google Shopping
High Conversions on Specific Terms
People who look up the site specifically are likely to make purchases.
Influencer Traffic
High Conversion Rate
Many Platforms
Trackable by codes
High level of trust
How original sales were generated
Often also provides UGC
Pinterest
Generates less clicks
More purchases per click
When people like something enough to visit the link, they are highly likely to buy.
Very individualized experience
FOR THE MOST PART sales from Pinterest do not spread person to person