Please enable JavaScript.
Coggle requires JavaScript to display documents.
CHAPTER 3 - Coggle Diagram
CHAPTER 3
-
-
-
-
-
MARKETING ENVIRONMENT
Marketing firm and refers to factors and forces that affect a firm's ability to build and maintain successful relationship with customers.
-
-
MARKETING?
Marketing is the process of developing, promoting and distributing products to satisfy customers needs and wants.
SOCIAL MEDIA
About conversations, community, connecting with personalities and building relationships. It is not just a broadcast channel or a sales marketing tool.
SOCIAL BOOKMARKS
For people to store, organize, search and manage bookmarks of webpages. User have to save link to webpages that they like or want to share, using a social bookmarking site to store these links.