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market quality - Coggle Diagram
market quality
customer appreciation
negative: complaints
for customer appreciation we should follow total complaints
different indicator
positive
currently: primera preferencia
influenced by many factors
difficult to influence for the plant
not really fair
single brand vs total portfolio
brand was chosen long time ago
total country
options
change for primera preferencia categoria total
% vs AA / tendencia
take out this indicator
change for percepcion de calidad
% vs AA / tendencia
Net Promoter Score?
most plants have not changed the indicator in years
presentation
freshness