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Target demographic - Coggle Diagram
Target demographic
Housing
Detached
Plenty of space
Freedom to extend
Expensive
Semi-detached
Cheaper than detached
A little less space than detached
Terraced
Less room than semi-detached
Cheaper
End-of-terrace
More room
Cheaper than semi-detached
Bungalow
One-storey
Can be two-storey
Detached
Medium space
Employment
Employed
Self employed
Part time
Full time
Further income
Less free time
More stressed
Not employed
Retired
Finding work
Different Career path
No income
More free time
More relaxed
Hobbies
Relaxing
Indoors
Art
Reading
Outdoors
Photography
Gardening
Intense
Indoors
Sports
Gaming
Outdoors
Sports
Airsoft
Disabilities
Mental
Physical
Easier access
Placing switches higher
Easier reach
Easier to locate
Profile
Age
Child / Teenager
Guardian supervision
Ages 4 - 17
Lots of free time
School
Adult
Ages 18 - 60
More freedom
Looking for accomodation
Studying
Less free time
Looking for employment
Online shopping
Elderly
Aged 60+
May need assistance with technology
Online shopping
Phones
Care
Family
Employment / Not employed
Gender
Male
Female
Other