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Article: Blondes 'to die out in 200 years' (2002) BBC News World…
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Balance
Had the author used credible sources to support the argument, the claim that natural blondes could "die out" would be substantiated.
Not painting the "bottle blondes" as the enemy using a subjective claim would also boost credibility
Devil's Advocate
The opposing view could be how disclosing being a "bottle blonde" could help men determine mating preferences
My Opinion
Initially I feel like there is animosity with the author and Anne Widdecombe. Including her picture and painting her as the villain seemed personal.