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Arduino Revenues, Indian electronics market, Meeting minutes 17th July @…
Arduino
Revenues
Channels
GeM
Startups and SME's ecosystem
ATL
Indian Vernacular Languages for Course Materials
Curriculum updation to include Arduino devices
Distributor Network
To Sell Arduino Pro
IoT Edge Products with AI needing high compute
Establish Partners
Arrow, WPG Holdings, Avnet, Future Electronics, Digikey Electronics, Smith, Mouser Electronics, WT Microelectronics, Macnica Holdings, Millenium Semiconductors, Campus component, Element14,
Sources:
https://www.censtry.com/blog/list-of-top-electronic-components-distributor-in-2023.html
Enterprise Track
MSMEs
Larger OEMs to push Arduino Pro
Products
Nano
MKR
Arm® Cortex®-M0 32-bit SAMD21
Classic
Uno
Leonardo
Micro
Mega
More details of 20 different types of Arduino boards, refer to
https://trainings.internshala.com/blog/different-types-of-arduino-boards/
Questions on Business models & Revenue (from Dipankar)
What's the current business relationship of Arduino with:
a) ATL
b) GeM
c) Distributors in India
Is there a data segmentation on the types of entities who have downloaded 3.5 million IDE - Colleges/Universities, SMBs, Independent Individuals? Also which cities in India consume more IDEs & boards from Arduino?
What's is the existing strategy of Arduino to combat the price war with duplicate Chinese boards? Is this an issue only in India or in multiple countries?
How is the support function for the Arduino boards & software? Who (Colleges/Universities, SMBs, Independent Individuals) consumes most of the support services?
How does the targets flow from Arduino to distributors? How efective is target setting process? What are the typical SLAs' and associated rewards and penalties around the targets?
Is there any training material available for selling Arduino products for distributors, retailers?
Is there a Arduino curriculum derived for the students?
Indian electronics market
ESDM Industry
Electronics market : $155 Bn
Mobile phones - 43%
IT Hardware - 5%
Consumer Electronics - 12%
Strategic Electronics - 5%
Industrial Electronics - 12%
Wearables & Hearables - 0.3%
Electronic Components - 11%
Auto Electronics - 8%
LED Lighting - 3%
PCBA - 0.7%
65% Production in India
CAGR of 13% from $49 Bn in FY17 to $101 Bn in FY23
$300B Electronics Production by FY26
Demand for IoT devices
5G Rollout
Smart Cities
$1Trillion Digital Economy by FY26
Electronics Export
Expected to reach $120 Bn by FY26
During Jun 2024, electronic goods exports were recorded at $2.82 Bn as compared to $2.42 Bn during Jun 2023, registering a growth of 16.91%
96% reduction in data cost from INR 269 per GB in 2014 to INR 9.94 per GB in 2023
Reasons to Invest
India has a large and rapidly growing electronics market, driven by an increasing middle-class population, rising disposable incomes, and growing consumer demand for electronic products. Investing in the electronic components sector allows companies to tap into this expanding market.
$30 Bn fiscal incentives earmarked for manufacturing of electronics and its allied sectors. This includes lucrative incentives for component manufacturing as well.
India is home to a young and skilled workforce, providing a competitive advantage in terms of labour availability and costs. This abundant pool of talent can help companies establish efficient and cost-effective manufacturing operations.
Electronics Ecosystem - Key Clusters
Telecom - 5G based solutions
SmartCities
Automotive
Consumer electronics
Education
Schemes
Production Linked Incentive Scheme (PLI) for Large Scale Electronics Manufacturing
Production Linked Incentive Scheme (PLI) for IT Hardware
Scheme for Promotion of Manufacturing of Electronic Components and Semiconductors (SPECS)
Meeting minutes 17th July @ Dallas
Decisions / Actions
Curriculum development for ATL (English, Hindi)
Contract with Innovalus
Meeting with CFO with Ram on structuring the inflow of goods
Setup a Sales (1 - Delhi/NCR) and Technical Support (2)
Website / Ecommerce support (1)
Industry focus
Smart Cities
Automotive
Manufacturing Automation (Robotics)
Supply Chain / Logistics
Innovalus would represent Arduino in India
Manufacturing
Start with Arduino Uno boards
Identified few EMS companies
Kaynes Technology
SFO Technologies
Fabio Violante - CEO
Guneet Bedi - SVP / GM Sales
Others Points
Over 156 SKUs are there in Arduino products
Arduino Italy has 1 distributor based in Pune
Pietro Dore Meetings Minutes
25th July