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Business Strategies - Coggle Diagram
Business Strategies
How to consider a company "successful"?
Plans with business strategies
Competitive Analysis (
SWOT
)
Strength,Weakness,Opportunities,Threats
Positioning
how your company’s product is being perceived in the minds of customers as compared to your competitors.
Target Market
define target user
Psychographic
:Lifestyle, social class, personality-based segmentation
Usage-related / Behavioral:
period in which the product is favorably accepted in the market.
Demographic:
:Consider relevant to customized prototype
Marketing Mix
Place
:the product’s channels of distribution or how it is conveyed from the producer to the end user
Promotion
:communicating the product attributes and the corporate image
Product
:product differentiation,differentiated from competitor
Price
:correct price will ensure that we can cover all costs and earn
Goals / Objectives
Mission
: focuses on the present and near-future, and defines purpose
S.M.A.R.T. Goals
:Specific,Measurable,Attainable,Relevant,Time-based
Vision
:looks to the future and defines aspirations
Green Strategies
Be An Environment Advocate
Create Green Campaigns
Choose Sustainable Packaging
Create Greener Product
Have A Recycling or Waste Reduction Programme
Wide presence of comapny
Sustain business
Indiciate public confidence
Well-known business