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Local Heroes - Coggle Diagram
Local Heroes
Client requirements
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There should be a profile of each person that states their name, where theyre from and what they look like
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Colours
Main colour will be simple slightly darker shades of white as the background colour then birghter colour that vary depending on the backgrounf to contrast eg red for tommy conway
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Technical requirements
The interactive powerpoint should be saved as a show in powerpoint and as a kiosk so it isn't editable by the consumer
Images will be saved as a tiff file because it uses losless compression so the quality of the image is preserved
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Sound clips will be saved as an mp3 format because it is a small file size so it will load quickly. They will once again be no longer than 40 seconds to keep the target audience engaged and keep the format length consistent.
Local People Chosen
Banksy
Banksy is a local artist famous for his abstract art style. He lived in Bristol within the 1990s before moving to London and helps appeal to a large target audience who like art
Tommy Conway
A scottish footballer who grew up in bristol and first joined the bristol city academy aged 7. Helps appeal to lots of adults as most adults like football and enjoy learning about footballers
Russel Howard
A famous comedian, actor, television and radio producer who has his own show 'Russel Howard's Good news'. He was born in bristol and appeals to a large audience who enjoy comedy
These Local people all help appeal to different types of adults which diversifies the amount of people who can use our product making it suitable for most adults
Target audience
My digital, kiosk product is aimed at adults (18+) who live in Bristol (local area).
It will be placed in libraries so content needs to be formal and easy to read to further help appeal to my target audience.
My target audience enjoy reading and learning so my product will include lots of interesting facts allowing them to stay engaged and interested in my digital product
As my product has a wide age range that it is targeted at (18+), I will also include a range of local people making my product suitable and enjoyable for most adults
Content
Images- Photos of local people, achievements, and/ or monumental moments in their lives
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Text- A detailed paragraph summarising the local hero chosen and includes many interesting facts to keep the adult entertained
Video- For Tommy Conway, I will include videos of him scoring goals so adults can see and admire his footballing skills which also helps me to appeal to a sporty collective
Sound- For Russel Howard, I will include audio clips from his radio channel or news program so adults can gauge insight into how he presents himself on air. I may also include clips from his comedy acts to help keep my target audience entertained
House Style
Consistent and clear house style; all content should be organised formally and be structured so it is appropriate for a library and appeals to an older target audience
Colours will be shades of simple colours (black and white) with contrasting brighter more colourful colours used depending on the local person (eg red for tommy conway)
Text will be easy and simple to read as the main purpose of the product is to inform and educate hence why it will be used in libraries
Fonts
The detailed paragraph will be in a simple easy to read font so it is easily accessible to read for people with worse vision
The name of each person will be in a cursive font so it looks more appealing to my target audience and differentiates the name from the other regular text
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Product + Purpose
The product I chose is an information point where adults can scroll through slides telling them about famous local people. The Information point will include images, text, sound and video clips that all appeal to my target audience
The purpose of my product is to inform adults about famous local people allowing them to gain greater insight into influential people in their local area
