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Abdo Presentations Coaching - Coggle Diagram
Abdo Presentations Coaching
target market / Ideal Customer Profile
People planning to deliver a presentation in a conference/event
some career seniority 5yrs+
have basic presentation skills
have done presentations before but fall in the usual blunders that they are not really aware of
CEOs / Founders?
People who want to up their presentation skills :question:
to advance their careers
Market: Buying center
people who need coaching aren't necessarily those who decide on the budget
who decides for coaching budget in a company?
figure out a way to make it recurring revenue from a company
CEOs? Founder?
maybe too narcissistic to share me as a secret weapon
am I selling to the coachee or their boss?
Pain/Problem to solve
they feel their presentation is missing something
they never had professional presentations coaching and feel a bit lacking
they want to make sure they ace their presentation but feel that they don't know how
scared to suck at their presentation
people already aware of the pain they have regarding presentation skills
Solution/Product(s)
Presentation Supercharger
3 sessions to make your presentation go from great to fucking awesome!
Pricing - 4x hourly rate? / 600 EUR?
ask Carline/SB about Jessica Wahl
Conference package?
Coach the CPO, inspire them to bring their team to training/coaching
Pricing Antoine input
Antoine input
CPO paying for their team
per person per quarter
500 - 1000 EUR
Total 10h per quarter
Individual (IC) up-skilling
presentation package
3 x 1h sessions
200-500 EUR not super affordable but ok
Conference pricing/packaging
Speaker
200-500+
Conference organizers
Coaching rates
100-300 EUR/hour
External accountability
Positioning
quick, practical, to the point, max effect/impact
contents, form, practice
80% form
content is probably for "Product" related presentations
Practice: book extra sessions, but not
Focus on coaching on form, then performance
Distribution
kickback for conference providers to list me as their certified coach to their speakers
reach out to speakers in conferences in the coming 2-3 months
Founder's networks
red ocean for startup pitches and presentations in general
sell them "awesome all-hands" presentations
TEDx conferences in German/EU
Product Conferences
MTP
Product at Heart
Product School conference
PMF
Product Tank(s)
pitch
I can make sure that all of the people you invite are great speakers at your event
without speakers being great you don't have an event
most/all people you invite are not professional speakers, mainly practitioners
Promotions
Content marketing
what is the person about to do a speech/presentaiton thinking about?
use cases of product manager doing presentations
how to present roadmap update
how to present all-hands
how to present a briefing/PRD
how to present a change management project (switching tools, switching tech)
how to present findings of user research
how to present results of deep data analysis project
Channels
Blog
1 minute Videos
Linkedin posts
podcasts
Product
startups
give speeches in conferences
Christoph - the pitch doctor
funny content marketing
General
Antoine's friend that does TED female diversity
those coaches trainers are usually super focused
be niche, even more niche as it is a side-hussle
conference speakers are probably a small minority of people doing presentations