Please enable JavaScript.

Coggle requires JavaScript to display documents.

TP3_Nintendo, G2 (DICE4 Becky, DFLL3 Keely, DFLL4 Cathy, IBS3 Lizzie,…

- - - - Network Effect
        
        The more people use this gaming platform, the more attractive it becomes to game developers
      - Third-party game developers
        
        e.g. Hollow Knight: Team Cherry
        
        e.g. Mojang Studios: Minecraft
  - - - Economies of learning
  - - - Economies of scope
  - - - Nintendo Pictures Co., Ltd.
        
        Horizontal Diversification
  - - - Low market share
      - High market growth
      - Low market growth
  - - - Global video game industry is expected to grow at a CAGR of 12.9% until 2027
        
        Home console hardware
        
        Software
        
        e.g. Sony & Microsoft
      - Global networks
        
        Multiple regional suppliers
        
        Global logistics and distribution
    - - Lego
      - Universal Studios theme parks
      - Tencent
        
        Drove gamers to domestic titles on PC and mobile
      - Collaboration of game IP and hardware platform
        
        Own hardware platform
        
        Strong brand ecosystem
      - Diverse game types
        
        Expanded market coverage
    - - Consumer preference for digital distribution
        
        “Post-console” era
        
        e.g. Sony
      - Cash cows
        
        Mario
        
        Zelda
      - Cultivate environmental awareness
        
        Procedures and policies remain transparent
        
        Enhance corporate responsibility
      - Economies of scale
        
        Reduce manufacturing cost
      - Creativity
        
        Mixed Mode Design for Switch
        
        Wii motion sensing games
- - - - Manufacture
        
        Nintendo Co., Ltd. only
      - Sales
        
        Including Nintendo Co., Ltd. and other subsidiaries in America, Canada, ...
      - Development
        
        Including Nintendo Co., Ltd. and other subsidiaries such as Retro Studios, Inc. (USA)
    - - Nintendo Co., Ltd. and 29 subsidiaries
    - - Playing cards (karuta) and other products
      - Dedicated video game platforms
        
        Hardware and software for the handheld systems and home consoles
  - - - Nintendo of Europe GmbH
        (Germany)
        
        Nintendo Sales Co., Ltd.
    - - Profit
        (Millions of yen)
        
        39,068
        
        4,145
        
        8,682
        
        More than 70% of Nintendo’s total sales are generated in markets outside of Japan
      - 639,202
        
        360,039
        
        236,134
  - - - FY24
        (2023.04.01-2024.03.31)
        
        Comparison
        
        +4.4 %
        
        +1.5 %
        
        +81.6 %
        
        +98.5 %
        
        1,671.8 bn yen
        
        1,567.8 bn yen
        
        92.7 bn yen
        
        11.2 bn yen
      - 1,601.6 bn yen
        
        1,544.9 bn yen
        
        51.0 bn yen
        
        5.6 bn yen
    - - Dedicated video game platform*1
        
        Mobile, IP related income, etc.*2
        
        Other e.g. Playing cards
        
        Note
        Star 1: Includes hardware, software (including downloadable versions of packaged software, download-only software, add-on content,and Nintendo Switch Online) and accessories.
        Star 2: Includes income from visual content, smart-device content and royalties
    - - The Americas (美洲)
        
        44.3%
      - Europe
        
        24.3%
        
        Proportion of sales outside of Japan: 78.3%
      - Japan
        
        21.7%
      - Other
        
        9.7%
  - - - FY24/Q1-Q3
        (2023.04.01-2024.03.31)
        
        43.6 %
        
        81.2 %
        
        Comparison
        
        -2.0 pt.
        
        +2.1 pt.
      - 45.6 %
        
        79.1 %
        
        48.2 %
        
        50.2 %
        
        +2.0 pt.
    - - Proportion of first-party software sales*2
        
        Proportion of digital sales*2
      - Note
        Star 1: Proportion of sales to total dedicated video game platform sales
        Star 2: Proportion of sales to total dedicated video game platform software sales
  - - - FY24
        (2023.04.01-2024.03.31)
        
        15.70 mil units
        
        Comparison
        
        -12.6 %
      - 17.97 mil units
        
        6.14 mil units
        
        3.86 mil units
        
        -37.1 %
        
        +1.1 %
        
        -3.7 %
        
        2 more items...
        
        :crown: Nintendo Switch – OLED Model has had the best sales in comparison to other Nintendo hardware products
        
        1 more item...
        
        9.32 mil units
        
        2.52 mil units
        
        199.67 mil units
        
        1 more item...
        
        9.22 mil units
        
        2.62 mil units
        
        213.96 mil units
    - - Nintendo Switch
        
        Nintendo Switch – OLED Model
        
        Nintendo Switch Lite
        
        Software
        
        Number of Million-Seller Titles
        (FY24)
        
        Titles: Another word for video games
        
        31 titles
        (20 Nintendo titles and 11 titles by other software publishers)
        
        4 more items...
- - - - Software
        
        Same content for every market
        
        Low local responsiveness
        
        Global strategy
      - ONLY localize by translation
        
        Not to change the core of the game
        
        ( ,or the cost will increase. )
        
        ( Create censorship due to the local policy )
        
        Dialogue
    - - Hardware
        
        Mass production
        
        Economies of scale
      - Larger the database of players
  - - - Both of these are important to Nintendo
        
        To eliminate location-based disparities
  - - - eg: Korea
        
        Limiting game play time for minors
        
        For a time it was a law
    - - American ESRB
        （Entertainment Software Rating Board）
      - European PEGI
        （Pan European Game Information）
    - - Depending on the cultural characteristics of different regions
        
        Sexual expression
        
        Violent expressions
        
        Political content
  - - - eg.Mario, The Legend of Zelda, Pokemon
      - Be loved by everyone
        
        From parent to child
    - - From conventional home use to portable
        
        Can be played with multiple people
      - Proposes new ways to play and is a hot topic
    - - Inclusive games
        
        "Mario Kart" and "Animal Crossing", etc.
      - Challenging games
        
        "The Legend of Zelda: Breath of the Wild"and Metroid series, etc
      - Easy-to-play games
        Party and casual games
        
        "Super Mario Party" and "1-2-Switch" etc.
      - Puzzles, etc
- - - - Strategic Alliance
        
        NVIDIA
        
        Using its Tegra processor as the core technology for the Switch console
        
        Ubisoft, EA, and Bandai Namco
        
        Expand the variety and market appeal of Nintendo games
      - Joint Venture
        
        Co-owned by Nintendo, Game Freak, and Creatures Inc.
        
        The Pokémon Company
        
        Managing and operating the Pokémon brand
      - M&A
        
        Acquiring Next Level Games in 2021
        
        A Canadian game development company responsible for Luigi's Mansion 3
        
        Strengthening Nintendo's internal development capabilities and technical expertise
  - - - Strategic Alliance
        
        McDonald's
        
        Releasing Super Mario-themed Happy Meal toys
        
        Enhancing brand influence
        
        Amazon, Walmart, and GameStop
        
        Retail collaboration help distribute products to a broad market
      - Joint Venture
        
        Tencent
        
        Adapting to market demands and cultural preferences
      - Greenfield Investment
        
        Nintendo World store in New York
        
        Enhancing brand image and customer experience
  - - - Acquring Shiver Entertainment in 2024
        
        Becoming a wholly-owned subsidiaries
        
        Expanding the selection of external games on Nintendo's game console
      - Acquring SRD Co.,Ltd. in 2022
        
        Originally a key partner over 40 years
        
        Having participating in the creation of numerous well-known Nintendo games e.g. The Legend of Zelda, Super Mario
        
        In order to bolster game operations and
        increase the effectiveness of game development
        
        Developing the Nintendo eShop service system
      - Acquring NDcube Co., Ltd. in 2010
        
        Initially be established by joint venture with Dentsu Inc.
    - - Acquiring Dynamo Pictures in 2022
        
        Being renamed Nintendo Pictures Co., Ltd.
        
        1️⃣ Focusing on game visual content
        
        2️⃣Expanding the business of movie industry